Over two days in November (10 & 11), the studios will open its doors to the next generation of artists, engineers and creatives for a free festival featuring masterclasses, interactive sessions, workshops, A&R demo feedback sessions and Q&As.
Hosted across Studios Two & Three by members of the Abbey Road team as well as some of the music industry’s leading names, the event will see panellists and hosts share career insights and essential advice for upcoming talent.
Attendance is free
via a ballot and the festival will also be livestreamed on Abbey Road’s website.
The two days are split into themes, with a focus on music production and scoring for film & games on Friday and ‘artist essentials’ on Saturday covering branding, PR and digital marketing as well as song writing and the business of music. Find out more
here.
Panel Talks for 2023
Some of the key Abbey Road Amplify 2023 panels include a Mix Breakdown with award-winning producer James Ford (Arctic Monkeys, Blur, Foals, Kylie, Gorillaz, Florence + The Machine) and Melodies in The Virtual Realm: Composing for Video Games with Richard Jacques famous for his work composing music for Headhunter, Mass Effect and Guardians of the Galaxy. Richard will explore the relationship between interactive storytelling & music, looking at how music elevates immersion, creating soundscapes, understanding collaboration and more.
Becoming A Composer, hosted by Composer Magazine’s Managing Editor, Loren Sunderland, will take the audience through the many routes into the world of composing and understanding the skills needed to land that dream job through conversation with composers Amy McKnight, Chris Benstead, John Lunn and Ruth Barrett, while From Script to Score will explore a composer’s journey through a film’s production with Oscar winning composer Steven Price alongside Tom Howe and Michael Price.
Digital Marketing: Building Your Fanbase & Online Presence will provide aspiring artists with an understanding of digital content creation, audience engagement & marketing with speakers including Polydor’s Head of Artist Development Helen Fleming. How To Release Music In 2023 will take the form of a discussion on the inner mechanics and infrastructure of a successful release and what that can look like in 2023 with guests including EMI’s SVP of A&R Rich Castillo.
NEW: A&R Feedback Sessions
New for Amplify in 2023 is the A&R Feedback Sessions, a series of fast-paced and focused 1-2-1 sessions where young artists will have the opportunity to present their music and receive personalised advice on how to refine their sound, develop their brand, and capture the attention of industry professionals with A&Rs from Decca, Polydor, EMI, Ninja Tune and Because Music. Also new for 2023 is Mastering the Spotlight: A Workshop in Press & Media for Artists a series of practical workshops designed to empower and equip artists with the confidence, practical knowledge and skills required to generate valuable media coverage for their work.
Further talks include Songwriting 101, An Introduction To Beatmaking with CeeBeeats, The Road To Becoming A Studio Engineer with some of the Abbey Road team, and Be Heard, Be Seen: Crafting Your Brand Identity a practical workshop with AWAL’s Head of Artist Development Will Edge.
Abbey Road will also take a wider look at the industry of music in Making Music Your Business: An introduction to Entrepreneurship, Music Tech and Start-Ups, led by Anthony Achille, Junior Programme Manager at Abbey Road Red, the studios’ music tech incubator. He will share his experience working within the start-up sector of the industry, exploring his journey and providing advice for creating your own start-up, necessary skill sets and using entrepreneurship to boost your creative career.
Speaking about Abbey Road Amplify, Head of Brand & Communications, Mark Robertson says: ‘Abbey Road Amplify is now an important event in our calendar and part of our ongoing commitment to help inform and inspire the next generation of artists, producers and creatives. It’s hugely rewarding to see the studios packed with young people taking notes, networking and acquiring new tools and knowledge from those who have already made their mark on music.’
View the full line-up and enter the ballot to be in the room by heading to abbeyroad.com/amplify.